Michael Marcello

A good blog posts keeps their readers attached. A bad blog post however, drive away visitors. After all, content is king. Simply follow these 6 great tips to write better blog posts today.

1. Write Short Paragraphs – Blog posts are easiest to scan and read when paragraphs are short. In fact, one or two sentence paragraphs are perfectly acceptable and usually welcomed by blog visitors. Short paragraphs add white space and visual relief to text-heavy blog posts. Remember to keep your paragraphs short.

2. Images are a great way to break up a text heavy blog post – They can help to draw attention to a specific post, add color to your blog, and help with search engine optimization. Don’t use too many images though, or your posts get cluttered and your text gets harder to read rather than easier. Also, make sure you only use images that you have permission to publish on your blog. There are many websites that offer free photos to use on your blog. Take some time to learn about copyright and fair use laws before you publish images in your blog posts.

3. Proof-read for typos and glaring grammatical errors – You wouldn’t go out of the house with dirty hair or missing a sock, so why would you publish spelling mistakes? Respect your readers by polishing up your stuff.

4. Use keywords often – This will help you stay on purpose, and the search engines will love your blog. Your rankings will go up. This is one of the reasons we have you write out your purpose statements before beginning your blog. The clearer you are about your purpose, the more consistently you will deliver messages that are on target. And the more often your keywords show up, the better your search engine results.

5. Be honest – Blogs that are written in an honest voice and truly show who the writer is are often the most popular. Remember, a critical component to a blog’s success is the community that develops around it. Represent yourself and your content honestly and openly and reader loyalty will undoubtedly grow.

6. Go easy on the links – Links can be very helpful in directing your readers to more information. They’re also helpful in search engine optimization because search engines weigh linked text higher than non-linked text. However, too many links can have a negative effect on the readability of your blog just as too much bold or italics can. Use links but don’t overuse them.

That’s all for my tips for writing good blog posts. Be sure to adhere these simple rules to get the best outcome. Happy blogging.

Nik Imran is the creator of I Make A Blog, a blog that provides guide on How To Make A Blog, your ultimate resource to Setup Blog.